Buying your own new home care franchise
Franchise funding: support from the start
Launching a brand-new franchise in an under-served territory is an exciting step—but it requires careful planning and adequate funding. As a new franchise owner, you’ll be responsible for developing your business infrastructure from the ground up, including setting up an office and recruiting your first team before building your client base. To make this transition smoother, Home Instead provides comprehensive guidance at every stage.
That guidance is available right now, we support in territory selection, funding, business plan building and more. We’ve established partnerships with leading banks that understand the nuances of financing homecare franchise start-ups. These banks have funded the majority of our franchises, so they’ve seen success time and time again. These lenders provide up to 70% of the required funding, making this a more affordable proposition.
The initial costs
Starting a new care franchise involves several upfront costs:
| Item | Cost (exc. VAT) |
| Franchise Fee | £41,000 |
| Ongoing Royalty Fee | 6.5% |
| Total Initial Investment (including working capital) | £120,000 – £150,000 |
This investment covers both your working capital requirements and the franchise fee. Whilst this may appear daunting at first, the long-term financial and personal rewards are significant. Home Instead will support you in developing a robust business model, providing operational and marketing expertise, and delivering ongoing guidance as your franchise grows.
Owning a new franchise is a highly rewarding venture—both personally and financially. You’ll take pride in building a business from scratch, improving the lives of local ageing adults, and contributing to your community.
Many Home Instead franchisees report:
- Annual turnovers exceeding £1 million, with some reaching up to £3 million (and continuing to grow)
- Operating profit margins of 15–20% for established offices (before owner earnings)
- Satisfaction from creating local jobs and making a genuine difference in people’s lives
Comprehensive, Ongoing Support
Your success is our priority: Home Instead’s tailored franchise support is with you from initial planning to ongoing business development. Whilst your drive and dedication are key to your success, you’ll never be alone—our experienced National Office team help maximise your growth at every stage.
Take the first step towards building the best home care franchise. With robust funding, trusted support, and a growing market, your new franchise offers limitless potential for impact and long-term prosperity.
